When it comes to advertising on social media, Instagram has shown to be incredibly effective. Its scope is enormous. In reality, half a billion people use this social media site every month, and that number grows every day. Clearly, then, Instagram is essential if you want to reach your intended audience.
Instagram used to just support still photographs, but now marketers, community managers, and businesses of all stripes can utilise the platform to share spectacular videos with their followers. read more

Instagram has recently seen a meteoric rise in popularity among today’s younger generation of digital natives. It is incredible how quickly it has become a commonplace app, with everyone vying to take and upload the greatest images they can muster on the platform. read more

Here, we’ll show you how to make the most of Instagram for business promotion. It’s time to actively seek out clients once you’ve set up your internet business account, begun manufacturing or procuring your products, and resolved any lingering legal concerns. Next, determine the entry point that will bring target audience to your profile. read more

What is Influencer Marketing on Instagram for E-commerce? is the subject of this blog post. Let’s jump right in, then!

Over 500 million daily active users, including some of the world’s most astounding content creators and bloggers, have made influencer marketing a major topic of discussion. Instagram is being looked at as the leading visual marketing channel for businesses of all sizes. See also our related blog post: Instagram Marketing Is Crucial to Your Online Store’s Success. read more

Here at Buffer, we believe that the best way to approach social media is to let facts and research inform our decisions. For this reason, I looked to the field of social media studies to determine the most effective Instagram approach. read more

Did Facebook plan to start constructing a successor when they acquired Instagram in 2012?

It was a risky decision for Facebook to spend a billion dollars on a small photo app that had just 13 employees at the time of the acquisition. No one now doubts the decision, as Instagram is now estimated to be worth roughly $102 billion, or ten times the acquisition price.
Instagram simply does not have enough users to rival Facebook. Instagram is 800 million monthly users may have made it the third most popular social media channel. read more

Every prospective employee must first pass a pre-employment assessment exam. The purpose of these examinations is to help businesses select the most qualified applicants for open positions.

Personality and behavioural characteristics may both be determined by taking these exams. Personality, emotional intelligence, job-specific skills, and logical reasoning exams are just a few examples of the many types of assessments used in the recruiting process. read more

Instagram, now managed by Facebook, is one of the most widely used social networking sites in the world. This expansion has helped the company make a bigger splash in the online shopping world, particularly through the popularity of shoppable Instagram feeds. read more

You can almost use any combination of social media, content marketing, email marketing, and search engine optimisation (SEO) to give your company an edge over the competition online.

But the fact is that you can’t tell whether any of these marketing strategies are working unless you’re keeping tabs on the right KPIs. Then, and only then, can you make educated judgements, implement best practises, and collaborate with your team to maximise outcomes while minimising time and resources wasted in the process. read more